EMAILS ✦ LANDING PAGES ✦ CREATIVE DIRECTION ✦ 5 DAYS ✦ $5,900 FLAT ✦ ANY PLATFORM ✦ PRODUCTION-READY HTML ✦
EMAILS ✦ LANDING PAGES ✦ CREATIVE DIRECTION ✦ 5 DAYS ✦ $5,900 FLAT ✦ ANY PLATFORM ✦ PRODUCTION-READY HTML ✦
Frequently Asked Questions.
How is this different from a template I can buy online?
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Stock templates are generic by design — they're built to work for everyone, which means they're built for no one. What I deliver is a bespoke template system, custom-built around your client's brand identity, voice, and campaign goals. Every layout, color choice, and content block is intentional. The result is a set of templates that look and feel like the brand — not like a marketplace download with a logo swapped in.
Does my client need a copy deck?
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Yes — I need some form of tone and content direction from the client so the emails read like their brand, not mine. A full copy deck is ideal, but even basic voice guidelines, sample copy, or a few "this sounds like us" examples will work. If the client doesn't have anything, the Brand Interpretation add-on can help establish that foundation.
What if my client doesn't have a brand system?
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That's what the Brand Interpretation add-on is for. I can do a light creative pass (color, type, voice direction) or build out full brand guidelines. Quoted per engagement.
5 days — is that real?
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5 business days from the moment I have the client's brand assets in hand. The clock starts at asset handoff, not the intro. The faster assets land, the faster work ships. This isn't a side project — the process is dialed.
What do I need to provide?
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Brand assets (logo, colors, fonts — whatever exists), a copy deck or tone-of-voice direction, the campaign goal, and a 30-minute call with the client. I handle everything else.
How do revisions work?
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I present the work and we do one round of revisions together. The work is directed from the start, so we're typically aligned by delivery.
Do you handle the platform upload?
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I deliver clean, production-ready HTML files. The client or their team uploads to their ESP. The code is built to work anywhere — no platform-specific quirks.